**Job Title: Online Digital Marketing Associate**
**Company:** Universal Robina Corporation
**Location:** Cebu, Central Visayas, PH
**Job Type:** Part-Time
**Seniority:** Associate Level
**Years of Experience:** 3
**Job Description:**
Universal Robina Corporation is seeking a motivated and resourceful Online Digital Marketing Associate to join our growing team in Cebu. This part-time position is perfect for those looking to leverage their digital marketing skills in a fast-paced, innovative environment. You will be instrumental in creating and implementing digital marketing strategies that enhance our brand's online presence and drive engagement with our target audience.
**Key Responsibilities:**
1. **Content Creation and Management:**
- Develop and curate compelling content for various digital platforms, including social media, blogs, and the company website.
- Assist in creating promotional campaigns and initiatives that align with the company's marketing goals.
2. **Social Media Marketing:**
- Manage and grow our social media channels by creating engaging posts, responding to followers, and analyzing social media metrics.
- Stay updated with trends and best practices in social media, leveraging these insights to enhance our presence.
3. **SEO and Website Management:**
- Conduct keyword research and utilize SEO strategies to improve organic search rankings and drive traffic to the website.
- Monitor website performance and implement changes to enhance user experience and conversion rates.
4. **Email Marketing:**
- Create, schedule, and analyze email marketing campaigns to promote products and services, ensuring compliance with data protection regulations.
- Segregate audience lists to deliver personalized content based on user preferences and behaviors.
5. **Market Research and Analysis:**
- Conduct research on competitor strategies, market trends, and consumer behavior to inform and adapt marketing strategies.
- Use analytics tools to track campaign performance and generate reports for management review.
6. **Collaboration:**
- Work closely with the marketing team to ensure cohesive brand messaging and execution of cross-channel marketing strategies.
- Participate in team meetings and brainstorming sessions, contributing ideas and solutions to improve overall marketing performance.
7. **Project Management:**
- Support the planning and execution of marketing campaigns while adhering to timelines and project deliverables.
- Assist in the management of budgets and resource allocation for various marketing initiatives.
**Requirements:**
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- A minimum of 3 years of relevant experience in digital marketing, including social media, SEO, and email marketing.
- Proficiency in digital marketing tools (e.g., Google Analytics, Facebook Ads Manager, email marketing software).
- Strong researching skills and ability to analyze data effectively.
- Excellent written and verbal communication skills in English.
- A resourceful and independent mindset, with the ability to tackle challenges and find innovative solutions.
- Strong teamwork skills, with the ability to collaborate effectively with cross-functional teams.
- Knowledge of marketing best practices and emerging trends is a plus.
**Benefits:**
- Free accommodation provided.
- Paid Time Off (PTO) to ensure work-life balance.
- Travel and spending expenses covered when required for meetings or events.
- A working environment that prioritizes employee well-being through health and wellness initiatives.
**Working Environment:**
At Universal Robina Corporation, we believe that a healthy, happy workforce is key to our success. We are committed to providing a supportive and flexible work environment where employees can thrive personally and professionally.
**Application Deadline:** September 20, 2024
**Equal Opportunity Statement:**
Universal Robina Corporation is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We encourage applications from individuals of all backgrounds and experiences.How to apply: Apply on GrabJobs and you will be notified if shortlisted for the job.
