Senior Ad Operations Specialist

Qualifications:
•1 - 2 years minimum of online ad trafficking experience
•3 years' experience working for publisher
•Understanding of ad-serving technologies, particularly Google Ad Managers
•Understanding of booking order systems
•Knowledge of 3rd party advertising tags
•BA/BS preferred

Responsibilities:
•Work with the sales teams to launch digital campaigns on time
•QA and troubleshoot issues with creatives
•Collaborate with the product, editorial, and ad sales teams to successfully implement custom elements for campaigns with specific targeting
•Generate campaign performance reports each week for review
•Provide troubleshooting support for traffic issues related to implementation
•Generate Google Publisher Tags (GPT) for DFP
•Implement analytics for email marketing
•Run A/B tests for campaign optimizations