Performance Marketing Specialist - Pasig - P35K-40K

WORK LOCATION: Pasig City
WORK SCHEDULE: 8:00 AM - 6:00 PM
SALARY: ?35,000 - ?40,000 | Open for discussion

JOB PURPOSE: Plan, execute, and optimize digital marketing campaigns to drive measurable results and achieve business objectives; Leverage various digital channels such as search engines, social media platforms, display advertising, and email marketing to increase brand awareness, generate leads, and drive conversions; Involve analyzing campaign performance data, implementing A/B testing strategies, and optimizing campaigns to maximize return on investment (ROI)

Bachelor's Degree in Marketing, Advertising, and/or BusinessCertifications in digital marketing platforms/tools (e.g., Google Ads certification) are a plusProven experience in digital marketing, focusing on performance marketing and campaign managementExperience with A/B testing methodologies and optimization techniquesProficiency in digital advertising platforms such as Google Ads, Meta Ads, LinkedIn Ads, etc.Strong analytical skills with the ability to interpret data and draw actionable insightsExcellent communication and collaboration skills, with the ability to work effectively in cross-functional teamsDetail-oriented mindset with a focus on delivering high-quality results and continuous improvement