Drake's Progressive Client - a technology company, is now hiring for an Email Marketing Manager for their growing team in Pasig City.
Responsibilities: Ideate, test, and scale the email channel: lead the development and execution of multiple automated email programs to engage with our B2B audience at scale. You'll become the de facto expert for this channel.Build scaled+converting outbound email campaignsList management: source and manage relevant lists of prospects: cold/firmo, low-intent, high-intent, and opt-insPartner with PMM and Sales to nail messaging. Leverage performance data to continuously iterate and improve content and messaging.Scale our test & learn culture: leverage data to design sound experiments, and iterate to maximize performance. Identify strategic opportunities for growth and retention.Optimize our email marketing processes, including campaign development, email design, segmentation, personalization, and moreBuild a brand-new Newsletter programEnsure the success of email execution, QA, and deliverabilityThe role could evolve to manage and mentor a team of email marketing specialists Qualifications: Excellent writer and strong communicator5+ years of cold-outbound-email/CRM marketing experience; must include experience with SaaS or subscription-based services. Experience with dual SLG & PLG motions is a plus. Experience with both B2B and B2C marketing is a plus.Excellent problem-solving capabilities and a robust analytical approach, with the ability to leverage data to inform decisions, measure impact, and drive program improvements.Deep technical knowledge of email best practices including deliverability, domain/mailbox configuration, verification, and BDR-style copywritingStrong experience with building triggered email programs, managing lists & lead mining, and enrichmentExperience with Instantly and Zapier is a big plus.Experience with Salesforce and Excel is a plus.Comfortable and motivated working in a fast-paced, collaborative environmentYou get things done: You're a self-starter, organized, resourceful, and have the ability to manage projects from start to finishYou care about the details: You have an eye for design, a good instinct for what email content will resonate with businesses, and triple-check every email before it's sent
What's in it for you?
Up to Php 125k total earnings (depending on experience)HMO (w/ dependents)Work alongside the founding team as we aggressively scale upMeals provided dailyCompany EquityGreat workspace in Ortigas CBD