Job Description This is a remote position.
Job Overview: We are looking for a proactive and eager Digital Media Marketing Coordinator to support the execution of digital advertising campaigns across platforms such as Google, LinkedIn, and Meta . This is a fantastic opportunity for someone passionate about digital marketing to develop hands-on skills in campaign management, data analysis, and optimization. Working closely with the Digital Marketing Manager , you will assist in managing day-to-day operations of campaigns, preparing reports, and contributing to the success of the overall advertising strategy. If you're ready to dive into the world of digital ads and grow in a collaborative environment, this role is for you! Job Description: Assist with Paid Search Campaigns: Help manage and optimize paid search initiatives on platforms like Google Ads, ensuring campaigns run smoothly and efficiently. Lead Generation & Tracking: Support lead generation efforts by assisting in setting up and monitoring tracking tools such as Google Tag Manager, ensuring accurate data collection and performance tracking Ad Copy & Video Concepts: Collaborate with the Digital Marketing Manager to draft basic ad copy and brainstorm video content ideas. Coordinate with designers for production under guidance Campaign Data Analysis: Assist in compiling reports and reviewing campaign data from tools like Google Analytics, identifying trends and areas for improvement to optimize performance Budget Monitoring: Help track ad spend across multiple platforms, ensuring campaigns stay within budget and contribute to improving ROI through practical experience Collaborate with Content Teams: Work closely with content production teams to ensure ad content aligns with campaign goals, supporting the achievement of objectives Market & Competitor Research: Help gather and organize insights from market and competitor analysis, providing findings to inform strategy adjustments Stay Current with Trends: Actively learn about emerging digital advertising trends, particularly in video marketing, and share insights with the team to maintain a competitive edge. Requirements Experience: 3-5 years in a similar role Digital Marketing Expertise: Deep understanding of digital marketing strategies and platforms, particularly in paid search and social media advertising. Analytics Proficiency: Experience with Google Marketing Platform, including Google Analytics, Google Ads, Google Keyword Planner, Google Tag Manager. Social Media Advertising: Familiarity with Meta (Facebook/Instagram) and LinkedIn advertising platforms. SEO & SEM Tools: Experience using tools like SEMrush, Ahrefs, and Moz Pro for keyword research and competitor analysis. Budget Management: Proven ability to monitor and manage advertising budgets effectively. Communication Skills: Exceptional written and verbal communication skills. Education: Bachelor's degree in Marketing, Business, or a related field. Location Requirement: Willingness to work in Eastwood every quarter for team meetings and collaboration. Benefits Permanent Work-from-home setup Company-provided equipment Secondary WiFi Modem 21 Leave Credits 100% conversion of UNUSED leave credits HMO on Day 1 13th Month Pay Grab Voucher every month Birthday Gift Loyalty Gift Christmas Gift Work-Life Balance Active employee engagements physically such as Christmas Party & Team Building, and virtual events such as town-hall with prizes.