Digital Marketing Associate

Job description:

Conceptualize and execute social media marketing campaigns that engage and resonate with our target audience driving brand awareness and customer loyalty.
Collaborate with the design team to create engaging graphic and video content for social media platforms.
Identify and partner with influencers and content creators who align with our brand values.
Prepare detailed influencer briefs to guide content creation for influencer marketing campaigns.
Oversee the content calendar to ensure the timely and strategic publishing of all social media content.
Monitor and analyze social media channels to identify emerging trends, viral content, and popular topics.
Actively engage with customers on our social media platforms, addressing inquiries and fostering a positive community.
Update and maintain performance reports to track the effectiveness of our posts, providing insights and
recommendations for continuous improvement.

Qualifications:

Bachelor's Degree in Marketing, Communications, Business, or a related field.
Previous work or internship experience in digital marketing is preferred but not required.
Passionate about social media and digital marketing.
Basic content creation skills such as writing, graphic design, and video editing.
Proficiency in using Microsoft Office Suite.
Ability to work both independently and collaboratively in a fast-paced environment.
Creative thinker with a proactive approach to problem-solving.
Up-to-date with the latest trends in social media.
Willingness to learn and adapt to new trends within the ever-changing social media landscape.