Minimum Qualifications:
-Bachelor's degree in Visual Merchandising, Fashion Merchandising, Design, Marketing, or a related field.
-5+ years of experience in visual merchandising within the retail fashion or apparel industry.
-Proven track record in managing multiple stores or large-format retail spaces.
-Strong sense of design and aesthetics, with an ability to translate brand identity into visual elements.
-Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator) and visual merchandising tools.
-Strong communication and leadership skills, with the ability to collaborate across departments and train staff.
-Ability to multitask and manage several projects simultaneously, often with tight deadlines.
-Onsite Work (Face-to-face ONLY)
Key Responsibilities:
Develop Store Layouts and Visual Displays:
-Create, implement, and update visual merchandising plans that align with seasonal trends, sales data, and inventory levels.
-Ensure displays are consistent with the brand's image and create an immersive, welcoming customer experience.
-Adjust store layouts and product placements to maximize space utilization and enhance product visibility.
Analyze Sales Data to Inform Merchandising Strategy:
-Review sales performance data to make strategic decisions about product placement and floor layouts.
-Utilize consumer behavior insights to develop merchandising strategies that increase foot traffic and conversion rates.
Monitor Competitor Merchandising Strategies:
-Stay up-to-date with visual merchandising trends within the retail apparel and fashion industry.
-Regularly assess the visual merchandising strategies of competing brands and provide reports on their effectiveness.
Collaborate with Store Operations:
-Work closely with the Store Operations Department (SOD) to ensure smooth implementation of visual merchandising strategies across all retail locations.
-Partner with store management teams to align operational efficiency with visual merchandising goals.
-Develop Signage and Promotional Materials:
-Design and oversee the creation of in-store signage, product labels, and promotional displays that effectively communicate brand identity and product information.
-Ensure consistency in design across all store locations.
Implement Training Programs:
-Develop and conduct training programs for store personnel and Visual Merchandisers to ensure they understand and maintain high visual standards.
-Provide continuous guidance to staff on effective product presentation and visual merchandising techniques.
Merchandising Strategy Implementation:
-Execute and implement visual merchandising plans in line with product launches, promotions, and seasonal changes.
-Ensure compliance with brand standards and aesthetic guidelines across all stores.
Humanize the Shopping Experience:
-Focus on creating a welcoming and emotionally engaging customer environment through thoughtful product placement, lighting, and décor.
-Adapt visual strategies to make the shopping experience more personalized and human-centered.