VISUAL MERCHANDISING MANAGER
Job Description
Key Responsibilities:
1.
Develop Store Layouts and Visual Displays:
? Create, implement, and update visual merchandising plans that align with seasonal trends, sales
data, and inventory levels.
? Ensure displays are consistent with the brand's image and create an immersive, welcoming
customer experience.
? Adjust store layouts and product placements to maximize space utilization and enhance product
visibility.
2.
Analyze Sales Data to Inform Merchandising Strategy:
? Review sales performance data to make strategic decisions about product placement and floor
layouts.
? Utilize consumer behavior insights to develop merchandising strategies that increase foot traffic
and conversion rates.
3.
Monitor Competitor Merchandising Strategies:
? Stay up-to-date with visual merchandising trends within the retail apparel and fashion industry.
? Regularly assess the visual merchandising strategies of competing brands and provide reports on
their effectiveness.
4.
Collaborate with Store Operations:
? Work closely with the Store Operations Department (SOD) to ensure smooth implementation of
visual merchandising strategies across all retail locations.
? Partner with store management teams to align operational efficiency with visual merchandising
goals.
5.
Develop Signage and Promotional Materials:
? Design and oversee the creation of in-store signage, product labels, and promotional displays that
effectively communicate brand identity and product information.
? Ensure consistency in design across all store locations.
6.
Implement Training Programs:
? Develop and conduct training programs for store personnel and Visual Merchandisers to ensure
they understand and maintain high visual standards.
? Provide continuous guidance to staff on effective product presentation and visual merchandising
techniques.
7.
Merchandising Strategy Implementation:
? Execute and implement visual merchandising plans in line with product launches, promotions, and
seasonal changes.
? Ensure compliance with brand standards and aesthetic guidelines across all stores.
8.
Humanize the Shopping Experience:
? Focus on creating a welcoming and emotionally engaging customer environment through
thoughtful product placement, lighting, and décor.
? Adapt visual strategies to make the shopping experience more personalized and human-centered.
Minimum Qualifications
? Bachelor's degree in Visual Merchandising, Fashion Merchandising, Design, Marketing, or a
related field.
? 5+ years of experience in visual merchandising within the retail fashion or apparel industry.
? Proven track record in managing multiple stores or large-format retail spaces.
? Strong sense of design and aesthetics, with an ability to translate brand identity into visual
elements.
? Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator) and visual
merchandising tools.
? Strong communication and leadership skills, with the ability to collaborate across departments and
train staff.
? Ability to multitask and manage several projects simultaneously, often with tight deadlines.
? Onsite Work (Face-to-face ONLY)