Trade Marketing Manager

Details of the offer

DUTIES AND RESPONSIBILITIES:
? Improving brand presence and campaign execution across trade through excellence in in-store planning, execution, and tracking in alignment with the annual marketing priorities
? Developing and executing the Trade Marketing Plan in line with sales and marketing objectives and managing the Trade Marketing budget
? Developing of viable marketing plans and programs for offering competitive pricing, conceptualizing, implementing tailor-fitted promotional efforts for all brands
? Finds the promotional regions' strong and weak points and suggests improvements to performance
? Analyzes market situation, changes and factors contributing to situation which may affect company objectives
? Ensures the promotion and advertising are carried out according to customer potentials and needs
? Visiting the points of sale regularly to ensure that the brand is visible, and guidelines are respected
? Use market intelligence and customer insight and analysis to increase understanding of our audiences and effectiveness of our campaigns
? Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
? Customer attrition rate low and retention rate high
? Sales Revenue (target vs. achieve)
? Customer Acquisition Cost (total sales & marketing investment vs. no. of customer acquired)
? Average order value (AOV)
? Return on Advertising Spend (ROAS) - ex. Php 100 earning for every Php 50 spent on advertising campaign, meaning ROAS is 100:50.

QUALIFICATIONS:
EDUCATION AND TRAININGS
? Bachelor's degree in Marketing, Business Administration, or any related field
? At least 5 years' experience in Trade Marketing
? Proven success in designing interactive applications and networking platforms

SKILLS AND COMPETENCIES
? Must have strong communication & interpersonal skills
? Must have strong analytical skills and comfortable dealing with numerical data
? Creative thinker and proactive problem solver
? Strong project management, multitasking, and decision-making skills
? Excellent understanding of subscriptions marketing including retention, acquisition, in life marketing
? Business savvy with strong analytical skills
? Solid customer-service attitude

SALARY RANGE: 25,000 – 30,000.00


Nominal Salary: To be agreed

Source: Whatjobs_Ppc

Job Function:

Requirements

Marketing Specialist - Work From Home Jobs

Responsibilities:Plans, schedules, and executes social media content.Create content plans or calendars to drive engagement and promote online brand awareness...


Cyberbacker Careers - Philippines

Published 17 days ago

Senior Seo Strategist & Analyst (Remote, Full Time)

Are you passionate about SEO? Do you live and breathe search engine optimization? Our client is on the hunt for a dynamic SEO Strategist with a killer mindse...


Keller Executive Search - Philippines

Published 17 days ago

Social Media Backer

TASKS: -Set-up social media Business Pages. (Facebook, Instagram, Twitter, Youtube, TikTok, LinkedIn, etc) -Community Management -Scheduling post -Responding...


Cyberbacker Careers - Philippines

Published 16 days ago

Social Media Backer

Urgent Hiring TASKS: (Mix of Voice and Non Voice) Set-up social media Business Pages. (Facebook, Instagram, Twitter, Youtube, TikTok, LinkedIn, etc) Communi...


Cyberbacker Careers - Philippines

Published 16 days ago

Built at: 2024-11-21T20:31:53.507Z