We are seeking an experienced Senior Marketing Manager to drive our B2B
marketing initiatives in the healthcare technology sector. The ideal candidate will have a proven
track record in marketing technology solutions to healthcare professionals and organizations,
with strong capabilities in digital marketing, strategy development, and campaign execution
across international markets.
Strategic Marketing Leadership:
? Develop and execute comprehensive marketing strategies aligned with business
objectives
Create and manage annual marketing budgetsTrack and analyze marketing metrics to optimize performanceLead market research and competitive analysis initiativesAdapt marketing strategies for different international markets Client Engagement: Present to customers and prospects with confidence and authorityDevelop and maintain relationships with key stakeholders globallyCreate and deliver sales and marketing presentations for clientsUnderstand and address regional market needs and preferencesSupport sales team with market-specific materials and insights Digital Marketing: Design and implement multi-channel digital marketing campaignsCreate content and thought leadership for blogs and LinkedinManage marketing automation platforms and CRM systemsOversee SEO/SEM, email marketing, and social media strategiesTrack and optimize campaign performance metricsEnsure marketing compliance across different regions Content Development: Create compelling B2B marketing content for healthcare audiencesDevelop sales presentations and marketing collateralOversee content calendar and production schedulesEnsure consistent brand messaging across all channelsAdapt content for different cultural contexts and markets Project Management: Lead marketing projects from conception to completionCoordinate with internal teams and external vendors globallyManage timelines and deliverables effectivelyEstablish and monitor KPIs Required Qualifications: 10+ years of B2B marketing experience, preferably in healthcare technologyProven track record in software/SaaS marketingStrong experience with digital marketing platforms and toolsExcellence in creating and delivering sales and marketing presentationsDemonstrated success in campaign management and executionExperience working with US and international clientsStrong presentation skills and confidence in client-facing situationsExperience with marketing automation and CRM systemsStrong analytical and data-driven decision-making skillsExceptional organizational and project management abilitiesCultural awareness and experience in international business communications Personal Qualities: Highly detail-oriented with excellent organizational skillsStrong written and verbal communication abilitiesSelf-motivated with ability to work independentlyStrategic thinker with analytical mindsetExcellent time management skillsAdaptable to changing prioritiesProven remote work capabilitiesConfident public speaker and presenterCultural sensitivity and global mindset Remote Work Requirements: Dedicated home office spaceHigh-speed internet connectionAbility to attend virtual meetings across different time zones