Senior Digital Marketing Manager Paid Media

Job Description

Responsibilities:

Develop and implement comprehensive paid media strategies aligned with business goals.
Create and optimize ad creatives, ad copy, and landing pages to maximize conversion rates.
Monitor daily and monthly spending to ensure adherence to budgetary constraints.
Implement remarketing and retargeting campaigns to engage previous website visitors and customers.
Identify trends, opportunities, and areas for optimization.
Required Skills:

Candidate must need to send their portfolio link
Must have strong hands-on paid media experience (not just giving direction/managing)
At least 5-7 years of experience in Paid Media with hands on experience.
Must be able to use paid media tools such as SEMrush, Spyfu, ScreamingFrog, HotJar, Ahrefs and more.
Creative thinking and the ability to generate innovative ideas for paid media campaigns.