Position Overview
The Recruitment Branding Intern provides support to the Talent Acquisition by ensuring that the workplace culture and industry reputation of the Company is communicated attractively to those outside of the organization. The role primarily involves applying the principles of marketing, sourcing, and organizational culture which includes preparing job posters, managing the official social media accounts of the Company, gathering of candidate profiles, and ad hoc tasks.
MAIN RESPONSIBILITIES:
Recruitment Branding
- Collaborates closely with the Talent Acquisition and Multimedia Teams to create visually captivating publication materials tailored for recruitment purposes, aligning with the company's branding and attracting suitable candidates.
- Works closely with Talent Acquisition representatives to strategize the recruitment strategy in social media, emphasizing the creation of engaging publication materials to strengthen the company's employer branding efforts.
- Designs eye-catching job posters and captivating promotional materials to effectively showcase job vacancies and career opportunities across various social media platforms, ensuring adherence to established branding guidelines.
- Prepares, enhances, and curates multimedia content specifically tailored for recruitment campaigns, ensuring it resonates with the target audience and effectively communicates the company's values and culture.
- Articulates and promotes the company's workplace culture, values, and unique selling propositions through compelling publication materials to attract and engage prospective candidates who align with the company's ethos.
- Creates publication materials to showcase company events, success stories, and other relevant activities, reinforcing the employer brand and highlighting the company's positive workplace culture, thereby increasing engagement among potential candidates.
QUALIFICATIONS:
- Proficiency in graphic design software such as Adobe Photoshop, Illustrator, and Canva, along with other relevant media tools.
- Ability to create visually appealing graphics and animations while adhering to design principles (such as balance, contrast, hierarchy, and typography) in various digital mediums.
- Basic understanding of video editing concepts and software like Adobe Premiere Pro or other similar tools, with some hands-on experience.
- Strong portfolio showcasing relevant projects and practical design experience, demonstrating proficiency in applying design principles effectively, including school projects or freelance jobs..
- Knowledge of branding fundamentals (such as brand identity, brand messaging, and brand consistency) and its application in design, gained through school projects or freelance jobs.
- Familiarity with marketing and advertising principles (such as target audience analysis, brand positioning, and campaign development), with practical experience in business administration roles or related internships.
- Exposure to concepts such as target audience analysis, brand positioning, and campaign development.
- Currently enrolled in a relevant degree program such as graphic design, digital media, business administration with a marketing or advertising focus, or a related field.
Additional Duties:
- Helps the Talent Acquisition team and Multimedia team in other clerical/administrative tasks
- Generates reports, assists and performs other official work as instructed by the immediate supervisor
