**Job Title:** Online Marketing Associate
**Company:** Zalora Philippines
**Location:** Cebu, Central Visayas, PH
**Job Type:** Part-time
**Seniority:** Entry Level
**Years of Experience:** 1
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### Job Description:
Zalora Philippines, a leading online fashion and lifestyle retailer, is seeking a dynamic and motivated Online Marketing Associate to join our growing team in Cebu. This entry-level position is perfect for someone passionate about digital marketing, eager to learn and contribute to the brand's success in the competitive e-commerce space. As an Online Marketing Associate, you will play a crucial role in supporting various online marketing initiatives and engagements.
### Responsibilities:
1. **Content Creation:**
- Collaborate with the marketing team to develop engaging and relevant content for Zalora's website, social media channels, and email campaigns.
- Assist in creating visually appealing graphics and materials that align with campaign messages and brand guidelines.
2. **Social Media Management:**
- Help manage Zalora's social media accounts, including content scheduling, posting, and community engagement.
- Monitor social media trends and industry developments to recommend new content and strategies.
3. **Market Research:**
- Conduct research on industry trends, competitors, and customer preferences to identify opportunities for growth and improvement in marketing campaigns.
- Analyze data from various channels to measure the effectiveness of ongoing campaigns and suggest optimizations.
4. **Email Marketing Support:**
- Assist in the creation and execution of email marketing campaigns, including drafting copy, designing layouts, and segmenting target audiences.
- Track and report on email campaign performance metrics, including open rates, click-through rates, and conversions.
5. **SEO Support:**
- Support the optimization of website content for search engines, including keyword research, on-page SEO, and backlinking efforts.
- Collaborate with the content team to ensure SEO best practices are included in content production.
6. **Campaign Coordination:**
- Participate in the planning and execution of online marketing campaigns, including promotions, partnerships, and influencer collaborations.
- Coordinate with cross-functional teams (e.g., sales, design, customer service) to ensure campaign goals are met.
7. **Administrative Tasks:**
- Assist with the maintenance of marketing databases and digital assets.
- Provide administrative support to the marketing team, including scheduling meetings and tracking project timelines.
### Requirements:
1. **Education and Experience:**
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Minimum of 1 year of experience in online marketing or a related role, preferably within the e-commerce industry.
2. **Technical Skills:**
- Proficient in digital marketing tools and platforms (e.g., Google Analytics, social media management tools, email marketing software).
- Basic graphic design skills using tools like Adobe Creative Suite, Canva, or similar is a plus.
3. **Personality Traits:**
- Resourceful: Ability to navigate challenges, think creatively, and find solutions independently.
- Driven: A strong desire to succeed and make a significant impact within the marketing team.
4. **Soft Skills:**
- Excellent time management skills: Demonstrated ability to prioritize tasks, meet deadlines, and manage multiple projects efficiently.
- Strong presentation skills: Capable of communicating ideas clearly and effectively to the team and stakeholders.
### Benefits:
- Comprehensive dental insurance coverage.
- Profit sharing based on individual and company performance.
- Opportunities for travel related to marketing events and training.
### Working Environment:
At Zalora Philippines, we recognize and reward performance and merit. We foster a dynamic workspace where creativity and innovation are encouraged, and team members are nurtured to reach their full potential.
### Application Deadline:
Please submit your application by October 13, 2024.
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**Equal Opportunity Statement:**
Zalora Philippines is an equal opportunity employer committed to fostering an inclusive workplace. We celebrate diversity and are dedicated to creating an environment where all employees feel valued and empowered, regardless of their background or identity. All qualified applicants will receive consideration for employment without regard to race, ethnicity, gender, sexual orientation, disability, or any other characteristic protected by law.
We look forward to your application!How to apply: Apply on GrabJobs and you will be notified if shortlisted for the job.
