Job description
· Leads the marketing and product development in research, planning, implementation, quality checking, and documentation.
· Provides in-depth market, industry, and competitive analysis, research, and positioning of the products.
· Directly manages online accounts, website and social media management and provides regular content updates. Prepares a monthly content calendar for social media content updates.
· Develops the marketing campaign, for evaluation and approval of the Renewable Director. Activities may include: flyers, newsletter, exhibits, saturation, online presence (social media, website), etc.
· Provides marketing and digital marketing trend research. Directs the Marketing efforts onsite and online
· Manages the production of promotional materials (eg flyers, newsletters, and other graphics requirements)
· Reviews existing products and suggest enhancement or new strategies
· Conducts field visits for research and to evaluation of products
· Develop products based on the research and analysis to meet client requirements and to have advertising programs. Prepares presentation and demo when necessary.
· Coordinates with Sales and related teams to discuss product development and other related concerns and to develop effective marketing & sales activities
· Prepares and submits weekly updates, and monthly report to superior
· Manages the branding of the company, products and product awareness campaigns.
JOB QUALIFICATIONS:
· Graduate of Marketing, Communications, Advertising or any Marketing-related course
· At least 3 years' experience in product development, marketing, product design, research, project feasibility, and pricing strategy.
· Skilled in research, marketing planning, analyzing data, product development (planning, implementation, quality checking, and documentation).
· Knows basic Photoshop or Canva, social media and online marketing.
· Good in copywriting.
· Must be knowledgeable in presentation and reports.
· Proficient in MS Office applications
· Can work independently and can collaborate effectively.
· Excellent customer service.
· Efficient resource management and scheduling.
· Results-driven and committed.
· Excellent organizational, communication skills, and detail oriented.
· Creative, innovative, and knows the trends.
· Preferably residing in the South (Las Piñas, Muntinlupa, Laguna Cavite, etc.)