Marketing Specialist

A Marketing Specialist focused on lead generation and social media advertising would be responsible for creating and executing ad campaigns across platforms like TikTok, Instagram, and other relevant channels to drive targeted leads. This includes researching and targeting audiences, crafting engaging ad creatives, monitoring ad performance, and optimizing for higher engagement and conversion rates. Additionally, they would develop and manage sales funnels to guide potential customers from initial awareness to conversion, using retargeting, email follow-ups, and lead nurturing strategies to maximize lead quality and conversion success.Communication SkillsDigital AdvertisingLead Generation Sales Funnel Management Social Media Strategy