Responsibilities
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Develop and execute customized marketing campaigns in collaboration with our Go-to-Market Sales team. These campaigns will be tailored for key accounts to enhance engagement and accelerate revenue growth. Utilize 360 mix of marketing channels including website, email marketing, social media, events, and content marketing, and collaborate closely with the Consumer Growth team on SEO and paid advertising initiatives. Track, analyze, and report on the effectiveness of marketing campaigns and partnership activities, leveraging insights to optimize future strategies andmunicate ROI to stakeholders. Continuously monitor market trends and thepetitive landscape to pinpoint opportunities for new or expanded partnerships. Adjust marketing strategies based on market insights andpany objectives to maintain apetitive edge and meet evolving customer needs. Work closely with sales, marketing, and product teams to ensure strategic and executional alignment across departments. Foster strong, collaborative relationships with internal and external stakeholders to ensure seamless execution of campaigns and initiatives. Website content management, maintenance andernance Collaborate with the marketing team to craftpelling content and materials specifically designed for partner channels and key accounts. Oversee the ABM content lifecycle from conceptualization through to delivery, ensuring content is impactful, aligns with overall campaign goals, and is consistent across various platforms. Requirements Bachelor's degree in Marketing, Business Administration, or a related field. Minimum of 5 years' experience in a growth marketing or partnerships role, with a strong focus on B2B marketing and account management. Proven track record of developing and executing successful events partnership and account-based marketing strategies. Excellent analytical, project management and problem-solving skills, with the ability to derive insights from data to improve marketing campaign performance. Strong interpersonal andmunication skills, capable of building relationships with partners, clients, and internal teams. Experience with CRM and marketing automation tools. Working at Coda
Joining the Coda team means diving into a fast-paced, challenging, and exciting world. With Codans spread across over 30 countries around the world, our highly collaborative environment breaks down time zones and cultural barriers, empowering you to chase innovative ideas, contribute to Coda's growth, and make a lasting impact.
If you have a passion for pushing boundaries, and thrive on continuous improvement through experimentation, we'd love to hear from you!
Our Perks* WFH / Hybrid Support: Get a monthly allowance to cover your working expenses and keep you connected.
Wellness Boost : Stay healthy with resources for physical and mental well-being with our flexible benefits and Employee Assistance Program - because you matter!
Customized Benefits : Tailor your benefits with our flexible plan.
Growth Opportunities : Unlock your potential through clear progression paths.
Skill Development : Access training resources to fuel your personal and professional growth.
Volunteer Time Off : Enjoy paid time off to make a difference in the world through volunteering.
Family Care : Take advantage of paid Family Care Leave to bond with your family, while our selected Flexible Benefits also cater to your family's needs.
*Benefits are reviewed and updated on a yearly basis, and are applicable to full-time employees only.
We are proud to be an equal opportunity employer, embracing the unique qualities of every individual, regardless of gender, race, age, religion, disability, or other local protected classes. Our goal is to foster an inclusive environment where everyone feels wee and valued.
Due to the large number of exceptional applications we receive, we can only reach out to shortlisted candidates. If you don't hear from us, rest assured there may be another opportunity at Coda that aligns better with your unique abilities. Remember to check our Careers Page for more exciting job openings! Job ID z5pAhxa5pUHK