Qualifications
Graduate with a Bachelor's Degree in Marketing or any related courseAt least 2-5 years' experience in marketingSignificant experience marketing campaigns, sale events, trade showsWith copywriting skills and experience in creating contentProficiency in Microsoft OfficeWith strong leadership skillsProven work experience in marketing.Ensures confidentiality of informationMaintains a high level of professionalismHas ability to work independently, responsible and highly organizedOpen, flexible and able to work in a fast-paced and dynamic business environmentAble to learn new technologiesWilling to travelExcellent knowledge of MS Office and marketing softwareThorough understanding of social media and web analyticsGood understanding of market research techniques, statistical and data analysis method.Outstanding communication and interpersonal abilities JOB DESCRIPTION: Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front doorDeploy successful marketing campaigns and own their implementation from ideation to executionExperiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysisProduce valuable and engaging content for our website and blog that attracts and converts our target groupsBuild strategic relationships and partner with key industry players, agencies and vendorsPrepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wiselyOversee and approve marketing material, from website banners to hard copy brochures and case studiesMeasure and report on the performance of marketing campaigns, gain insight and assess against goalsAnalyze consumer behavior and adjust email and advertising campaigns accordingly