**Overview**:
This Marketing Manager position will contribute to the company revenue by maximizing Business Development opportunities and help maximize the profitability of the brands by implementation of strategic and tactical marketing programs to expand brand presence and drive business objectives.
As part of the cross functional team, this position will provide input into the Strategic and Tactical plan.
**Duties and Responsibilities**:
- Perform financial forecasting of product trends, categories to support strategic business plan to propel the company growth as well as maximize market opportunities.
- Support the development and implementation of the product strategy that ensures achievement of business goals and drive growth both from organic and new product launches.
- Responsible in gathering critical data and insights from important stakeholders which would help develop an annual marketing plan.
- Develop and implement promotional campaigns and materials to aid the salesforce in selling the brand.
- Collaborate with sales force and medical department to develop patient programs that are in line with strategic direction; leveraging these programs to support market expansion.
- Prepare product forecast and monitor inventory levels regularly to ensure availability of stocks.
- Ensure assigned projects are on budget and delivered accordingly to plan.
- Communicate effectively within the organization to ensure the motivation and alignment of sales force and other stakeholders to achieve product objectives.
- Build productive business relationships with Key Opinion Leaders and Influential customers across the country.
- Participate in training sessions conducted and recommended by the company.
- Strive to consistently uphold Abbotts core values.
- Undertake, critically analyze and react to marketing research exercises as required
- Execute other duties as may be required by the direct manager and other superiors in the organization
- Expanding the business model and driving revenue
- Monitoring brand performance and conducting analysis and reports
- Focus on digital marketing
- Defining insights that will lead to competitive advantage
- Managing marketing events, trade shows, or other marketing initiatives
- Ad-hoc assignments from Senior Management
**Job Specification**
- Knowledge & Experience
- Managerial experience in sales/marketing.
- Insight into internal and external customers
- Business Development
**Qualifications**:
- Bachelor's degree in business with focus on Marketing
- 7+ years in Marketing related roles within Medical supplies or FMCG industries.
- The Marketing Manager will have experience with regional & global products
- Relevant experience with managing subordinates
- Proficiency in MS Office including Word, Excel and PowerPoint
- Knowledge and experience in Photoshop or graphics design software will be an asset
- Creative ability to think outside the box
- Visionary, able to make changes to the international approach in order to ensure promotional materials are relevant to the local market
**Job Types: Full-time, Permanent**
**Job Types**: Full-time, Permanent