**Responsibilities**:
Lead campaigns end-to-end from conception to defining objectives, execution, tracking, and reporting
- Develop strategic promotions to ensure new user acquisition
- Coordination with partners, and agencies on the development of campaigns
- Continuously test and optimize new channels, audiences, bidding strategies, visual creative, and copy
- Management of different marketing and sales channels to ensure that proper and strategic communications and promotions are rolled out
- Development and monitoring of promo budget, calendar, and result tracking
- Monitor, analyze, and report on web and digital metrics to ensure marketing initiatives are driving profitable acquisition
- Use web analytics and business intelligence tools such as Google Analytics, Google Trends, Google AdWords, Facebook Insights, Viber Community Insights, internal dashboards and other third party tools to understand our customers and exploit those insights in growth campaigns
- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
- Conceptualization, development, and coordination with different departments and suppliers on
- Champion metrics-driven analysis and decision-making throughout the organization
- Think strategically, analytically, and creatively about new ways to reach customers and increase relevance
- Monitor trends, cultural movements, and develop competitive analysis to leverage in marketing efforts
**QUALIFICATIONS**
**Job Requirements**
- Bachelor's degree holder of either communications, business, marketing or advertising
- 3 years of direct, growth-focused experience in digital marketing
- Strong verbal and written communication skills
- Strong command of English and Filipino
- Logical, accurate and detail oriented
- Has great organizational abilities
- Proficient computer skills including practical knowledge of Microsoft Suite and Google Business Suite
**EXPECTED COMPETENCIES AND BEHAVIORS**:
- Coordination
- Project Management
- Leadership
- Data Analytics
- Strategic
- Resourceful and can easily adapt to changes
**Salary**: Php29,000.00 - Php55,000.00 per month
**Benefits**:
- Company Christmas gift
- Company events
- Health insurance
- Life insurance
- Opportunities for promotion
- Promotion to permanent employee
- Work from home
Schedule:
- 8 hour shift
- Monday to Friday
Supplemental Pay:
- 13th month salary
- Overtime pay
Ability to commute/relocate:
- Taguig City: Reliably commute or planning to relocate before starting work (required)
**Education**:
- Bachelor's (required)
**Experience**:
- Relevant: 2 years (required)