Marketing Assistant

Designs digital media campaigns aligned with Plant/ Manufacturer and AUTOHUB Group's business goals.Works with marketing, sales and service team members in the development of content for the brand's websites and social media platforms including banners and promotionsEnsures efficient and effective administration in the following areas of digital marketing:
a. Social Media Administration
Creates Social Media Plan and submits to Immediate Head for review and endorsement to General Manager for approvalMaintains and administers prescribed company social media platforms such as but not limited to facebook and instagramPosts approved contents/marketing campaigns on social media dailyMonitors engagements, clicks/views, and audience reach of each post on a daily basis;Analyzes post performance based on engagement metrics and enhances succeeding post contents to ensure maximum audience reach and engagements.
b. Website Updating and Maintenance
Monitors company website contents and ensures that all contents are accurate and updated at any given timeCreates relevant contents and coordinates with Creatives Department for necessary artworksEndorses the website artworks / contents to the website maintenance service provider for website updatingChecks the website for issues and content gaps and reports issues / concerns to the Immediate Head which cannot be addressed at his/her level
c. Online Inquiries Monitoring and Endorsement
Checks and monitors websites and social media for online inquiries;Endorses online inquiries to the concerned personnel/ department and monitors them for providing feedback promptlyKeeps track of inquiries by logging them in the database and updates in the database dailyPrepares monthly report for online inquiries in all channels indicating each status and submits to Immediate Head for review on a prescribed timeline. Reports to immediate head any issues/ concerns on digital media administration which cannot be addressed at his/her levelDevelops sales and service marketing advertising and promotional materials and submits to Immediate Head for approvalExecutes the procedural and documentation requirements in developing advertising and promotional materials.Ensures that the promotional and advertising materials are compliant to the Corporate Identity Standards of Plant/ Manufacturer.Monitors and evaluates the effectiveness of the advertising and promotional materials developed and recommends for enhancements upon evaluationother duties as assigned