Email Marketing Specialist

Drake's Progressive Client - a technology company, is now hiring for an Email Marketing Manager for their growing team in Pasig City.

Responsibilities:
• Design, execute, and manage email marketing campaigns, including creating emails, automation, segmenting target audiences, and scheduling email delivery.
• Develop engaging content for emails, including copywriting and design, while ensuring alignment with brand voice and broader marketing goals.
• Conduct A/B tests to optimize campaign elements such as subject lines, email content, and CTAs.
• Analyze campaign performance metrics to evaluate success and areas for improvement.
• Maintain and segment email lists to target specific customer groups effectively.
• Collaborate with marketing and design teams to ensure cohesive and effective campaigns.

Qualifications:
• At least 2 years of experience working with email marketing systems such as Vero, SendGrid, and similar software, to create, manage, and optimize email marketing campaigns.
• Proficiency using drag-and-drop and HTML email builders, and design software such as Canva, Figma, and Adobe Photoshop.
• Strong copywriting skills to create compelling email content and strong calls to action.
• Proficiency in data analysis tools such as Google Analytics and ability to analyze performance data to guide strategy and make data-driven decisions.
• Understanding of how email marketing integrates with broader digital marketing strategies.
• Excellent organizational and project management skills to handle multiple campaigns simultaneously.

What's in it for you?
• PHP 60K/month on-target earnings (including performance pay)
• PHP 1.5-2K/month transportation allowance
• HMO (w/ 2 free dependents)
• Meals provided daily
• Great workspace in Ortigas CBD