Position : E-commerce Marketing Specialist Working Hours : M-F 7:30-4:30pm, South Africa timezone Salary Range : US $1,250-1,400 (to be assessed and approved by the client based on the candidate's experience, knowledge, skills, and abilities) About the Company: A company committed to providing the best in household items and furniture, and now, our entire collection is just a click away.
Scope of Work: Monitor sales on platforms Configure promotions Update listings SEO experienced Track and see where improvements can be made Assess listings, improve SEO and listings based on reports done in order to boost the brand and company image Develop and implement effective strategies to generate eCommerce sales, including identifying target audiences, conducting market research, and creating compelling campaigns. Monitor and analyze website performance and customer data using tools such as Google Analytics, identifying opportunities for improvement and optimization. Create and optimize product listings, ensuring accuracy, consistency, and keyword optimization to enhance discoverability and conversion rates. Develop and execute marketing campaigns to drive targeted website traffic and increase conversions. Manage and update website content, design, and features, collaborating with the design and development teams to ensure a seamless user experience. Monitor competitor activity, pricing, and trends to identify opportunities and make informed business decisions. Analyze customer feedback and conduct user testing to identify areas for improvement in website usability, customer journey, and overall user experience. Develop and maintain relationships with vendors and suppliers. Troubleshoot and resolve customer inquiries promptly and professionally. Utilize customer service software to maintain customer accounts and provide personalized assistance and support. Stay up-to-date with industry trends, emerging technologies, and best practices in eCommerce, and recommend innovative strategies and tools to enhance business performance. Minimum Requirements: Tools: Amazon, Shopify, client's online sales platform Understands e-commerce, sales and marketing 4-7 years of experience in the same role Strong verbal and written English communication skills Ability to think critically and solve complex problems Ability to work effectively on a team and collaborate with colleagues Positive attitude, eagerness to learn, and openness to new ideas Self-motivation, strong work ethic, and ability to work independently Ability to think creatively and outside the box to drive innovation
