First Focus is Australia's best Managed Service Provider (MSP), with a team of over 300 technical professionals across offices in Australia, New Zealand and the Philippines. We have grown consistently and profitably for over 15 years, and we're continuing to win new clients and challenge ourselves to rise to new heights.
We have just started the search for the best multi-client experienced Paid Ads & SEO Specialist in the Philippines. Why would such an amazing and talented individual consider coming to First Focus? What makes First Focus better than where you are today?
We actively promote equal opportunity and fair treatment for all our employees, irrespective of their position, location or nationality, fostering a positive and inclusive workplace culture - grow your career! We understand the value you deliver, and we will give you the support to get the job done - be supported to be awesome! We find and retain the best - best Marketing specialist, best content creators, best managers, best team! We encourage transparency as one of the foundations of our culture, creating a healthier, more productive work environment while actively discouraging toxicity - be heard, feel safe to speak up! At First Focus, our Paid Ads and SEO Specialist will play a crucial role in driving our digital marketing success.
This position requires expertise in managing paid advertising campaigns, optimizing search engine visibility, and improving website conversion rates. The ideal candidate will be highly analytical, data-driven, and skilled in executing strategies that increase online engagement and generate Sales Qualified Leads.
Duties(We will not expect someone to have all of these experiences, familiarity and knowledge is the key to be successful on this role)
The role consists of some or all of the following activities: Develop and manage comprehensive paid advertising campaigns across various platforms such as Google Ads, YouTube, and LinkedIn to ensure maximum ROI. Manage all aspects of the ad campaigns, including budget allocation, keyword selection, ad copy creation, and performance analysis. Conduct SEO audits, keyword research, and on-page and off-page optimization to improve organic search rankings and drive traffic. Implement and manage CRO strategies, including A/B and multivariate tests, user journey analysis, and landing page optimization. Analyze and report on the performance of digital marketing activities, offering insights and recommendations for further enhancement. Monitor and report on the effectiveness of campaigns and landing pages, using data to make informed decisions about future strategies. Stay up-to-date with the latest trends and changes in SEO and PPC, including algorithm updates and new ad formats, applying this knowledge to enhance campaign effectiveness. Requirements Proven experience in digital marketing with a focus on SEO, paid advertising, and conversion rate optimization. Strong knowledge of analytics tools such as Google Analytics, Google Ads, and SEO tools like SEMrush or Moz. Experience with website optimization tools and strategies. Excellent problem-solving skills and the ability to work collaboratively. Desired Certifications in Google Analytics, Google Ads, and other relevant platforms. Advanced understanding of HTML, CSS, and JavaScript. HubSpot Strong communication and project management skills. Benefits First Focus understands the importance of flexibility for a satisfying work-life balance, which is why we offer hybrid working arrangements. 'Never Stop Growing' is deeply embedded in our DNA - we offer 1 paid study day every month and support employees towards certifications and qualifications - we will pay for the exam and will also give you a pay rise for achieving certs (conditions apply, of course) HMO from the first day of your employment Addition of one (1) dependent (e.g., your spouse) to the Company's HMO policy (which includes medical coverage plus dental benefits package) on the first day of your employment All employees have free access to Uprise, including 1:1 coaching sessions from qualified psychologists or counselors Dayshift, weekends off* plus25 days paid days leave annually Employee Referral Program (Php 20,000) Employee MVP Award (Php 10,000) Social events, End of Financial Year and Christmas Employee Profit Sharing* Loyalty bonus for long-term employees* Office Address 29th Floor, Robinsons Cyberscape Gamma, Topaz Road, Ortigas Pasig City Metro Manila Philippines 26th floor, Axis Tower One Building, Filinvest Ave, Alabang, Muntinlupa Additional Information Opportunity to work from home. If you are residing within Metro Manila or in other nearby provinces, a hybrid work set-up will apply.
