Must be a Filipino Citizen residing in the Philippines The ideal candidate must be a talented Digital Marketing Specialist responsible for developing, implementing, and managing online marketing strategies to promote products, services, or brands through digital channels. You will play a vital role in enhancing our online presence, driving digital marketing initiatives, and ensuring the profitability of our business month over month.
Duties and Responsibilities: Create and manage paid ads on Facebook, conducting experiments, and making data-driven adjustments to optimize performance. Manage Amazon ads, both internally and through software tools, to maximize exposure and sales. Improve product listings on Amazon with compelling copy and images, and conduct A/B tests to enhance conversion rates. Manage and optimize remarketing tools, such as Klaviyo, to engage and retain our customers effectively. Utilize remote desktop access to our internal CRM system for remarketing to Amazon customers and conducting experiments with control and test groups (ready in December). Organize and manage all digital assets within SharePoint and Office365 for streamlined access and collaboration. Contribute to the creation of marketing content that resonates with our target audience. Identify and collaborate with influencers and brand ambassadors to promote our products and brand. Assist in light data analysis, collaborating with internal teams to build the necessary frameworks for data-driven decision-making. Oversee and manage the Shopify store as needed, ensuring a seamless and user-friendly shopping experience. Manage eBay listings when necessary, optimizing product listings and performance. Document all processes and methods, creating knowledge centers within our operating environment to facilitate efficient operations. Requirements Proven experience in digital marketing, with a focus on paid advertising and e-commerce platforms. Familiarity with Facebook ads and Amazon Advertising. Proficiency in CRM systems and remarketing tools like Klaviyo. Strong attention to detail and a data-driven mindset. Excellent organizational and multitasking skills. Ability to work independently and within a team. Strong communication and interpersonal skills. Prior experience with Shopify and eBay is a plus. Benefits 10 paid holidays year 1 10 paid vacation days year 1 2 personal days year 1 Flexible working hours when required to accommodate Doctor's appointments, children's activities and similar $50 health care credit beginning month 6 and after not less than 1 additional career certification paid for by X-Life LLC Annual pay increases of not less than 5%
