**Job Title: Digital Marketing Manager**
**Company:** Hilton
**Location:** Taguig, NCR, PH
**Job Type:** Part-Time
**Seniority Level:** Associate Level
**Years of Experience:** 2
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### **Job Description**
Hilton is seeking a creative and results-driven Digital Marketing Manager to join our dynamic team in Taguig, NCR, Philippines. In this part-time role, you will be instrumental in developing and implementing effective digital marketing strategies that drive brand awareness, customer engagement, and revenue growth across multiple platforms. We are looking for an individual who thrives in a fast-paced environment, is confident in their decision-making abilities, and displays a proactive approach to work.
### **Key Responsibilities**
- **Strategic Planning and Execution:**
- Collaborate with the marketing team to develop and execute comprehensive digital marketing strategies that align with Hilton's overall business objectives.
- Conduct market research to identify emerging digital trends and opportunities for growth within the hospitality sector.
- **Content Development:**
- Develop engaging content for digital campaigns, including website copy, blogs, social media posts, newsletters, and email campaigns that resonate with our target audience.
- Optimize all provided content for SEO and ensure it aligns with Hilton's brand voice.
- **Social Media Management:**
- Manage Hilton's social media presence across various platforms (e.g., Facebook, Instagram, LinkedIn, Twitter) to enhance brand awareness and engagement.
- Monitor social media trends and develop strategies to effectively engage our audience.
- **Analytics and Reporting:**
- Analyze and report on the performance of digital marketing campaigns using tools like Google Analytics, SEMrush, or similar platforms.
- Identify areas for improvement and make data-driven recommendations to enhance campaign effectiveness.
- **Collaboration and Teamwork:**
- Work closely with cross-functional teams including sales, customer service, and IT to ensure a cohesive approach to digital marketing efforts.
- Assist in organizing and executing promotional activities/events that may enhance customer engagement.
- **Budget Management:**
- Assist in managing the digital marketing budget, ensuring all campaigns are executed within allocated resources and provide measurable ROI.
- **Continuous Improvement:**
- Stay updated on digital marketing best practices, trends, and emerging technologies to keep Hilton at the forefront of digital marketing innovations.
### **Requirements**
- **Education and Experience:**
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- A minimum of 2 years of proven experience in digital marketing, preferably within the hospitality or service industry.
- **Technical Skills:**
- Proficiency in digital marketing tools and platforms (e.g., Google Ads, social media ad platforms, email marketing services, SEO tools).
- Sound knowledge of web analytics tools and CRM software.
- **Personality Traits:**
- Driven: A self-starter who is motivated to achieve goals and consistently exceeds expectations.
- Confident: Able to express ideas clearly and effectively while inspiring trust and authority among team members.
- **Soft Skills:**
- Excellent decision-making capabilities, allowing for sound judgment and effective resolution of challenges.
- Strong teamwork skills, fostering collaboration and support within the marketing team and across departments.
### **Benefits**
- **Remote Work Flexibility:** Enjoy the ability to work from home while being an integral part of the Hilton team.
- **Travel Opportunities:** Experience travel opportunities that enable you to explore various Hilton properties and gain insights into different markets.
- **Medical Coverage:** Access to health benefits that ensure you and your family are well-supported.
### **Working Environment**
At Hilton, we embrace a culture that challenges norms and encourages bold thinking. We celebrate creativity and innovation, and we are committed to providing a supportive environment where you can grow both personally and professionally. Join us and be a part of a team that values your individuality and creates a visionary future.
### **Application Deadline**
To be considered for this exciting opportunity, please submit your application by **September 19, 2024**.
### **Equal Opportunity Statement**
Hilton is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We encourage applications from people of all backgrounds, experiences, and perspectives.How to apply: Apply on GrabJobs and you will be notified if shortlisted for the job.
