**Qualifications**:
- Graduate of bachelor's degree preferably with MBA
- Experience of working in South East Asia / with South East Asian clients
- Managing full spectrum of Marketing program execution from strategy definition to technical delivery
- Designing interventions to drive customer acquisition / customer engagement
- Monitoring trends, analyzing data, to optimize marketing campaigns
- Exposure to analytical and data visualization tools
- Developing business case for campaign strategies, technology solutions
- Developing / supporting development of martech platform technology
- Desire to be hands-on and in the field, guiding implementations and teams in creating the best solution and ensuring the success of that solution
- Must be creative, innovative and be able to work in a fast-paced environment with the ability to abstract detail into larger patterns, familiarity with user-centered analysis and evaluation techniques
- Good to have experience of working in South East Asia / with South East Asian clients
- **Location**: Manila, WFH, travel outside PH
- **Shift**: Flexible schedule depending on the project, Multiple time zone
**Responsibilities**:
- Extensive experience in designing / managing marketing campaigns particularly within the industry (E-Commerce, CPG, Telecom etc.).
Ability to conduct behavior analysis to define and optimize campaigns with proficiency at end to end channel management
- Hands on experience on Mar-tech tools such as Adobe campaign, Marketo, Adobe Experience Cloud, Google Marketing platform, Google Ads, Linked In Ads, Facebook Ads and other paid media/ organic marketing tools and platforms
- Ability to define data requirements, and use the relevant insights for campaign and strategy optimization
- Perform multivariant experiments and A/B testing with clear rationale and defined outcomes for each experiment
- Ability to understand and analyze customer behavior to better plan and optimize campaigns so as to define requirements and plans across marketing channels, messaging
- Ongoing optimization and agile approach to campaigns from the perspective of modifying budget, channel mix, creative requirements etc.
- Ability to drive the engagement with mínimal supervisor involvement and should be able to work independently from onshore/offshore
- Ability to establish and build on working relationships effectively
- Able to calculate and simulate impact of leads generated through digital channel and quantify channel ROI
- Collaborate with Tele sales and Feet on Street teams to understand campaign leads performance and make in-flight adjustments based on feedbacks
Join our high-performing team and enjoy these benefits:
- Be part of one of the biggest and most stable organization in the world
- Healthcare Insurance (HMO) & Life Insurance coverage from day 1 of employment
- Expanded maternity leave up to 120 days*
- Flexible Working Arrangements
- Employee Stock Purchase Plan
- Healthy and Encouraging Work Environment
- Allowances
- Loyalty, Christmas Gift, Inclusion and Diversity Benefits
- Night Differential
- Retirement Plan
**Terms and Conditions Apply**
**Job Types**: Full-time, Permanent
Schedule:
- 8 hour shift
- Monday to Friday
Supplemental Pay:
- 13th month salary
- Performance bonus