Digital Content Creator

JOB DESCRIPTION Collects and analyzes customer, marketing and web behavioral dataResearch and stay up-to-date on industry trends and best practices to ensure content is relevant and effectiveMonitor online marketing trends, consumer insights, and competitor activities to develop and optimize strategies for digital marketing campaigns, and track campaign performanceCreate and manage digital content in collaboration with other team to achieve specific goals, such as increasing website traffic or increasing sales of certain products or services and meet business ROIsForecast trends through monitoring of analytics? and sales and marketing performance metricsCollaborate with cross-functional teams and external partners to develop content strategies and marketing campaigns to drive engagement and achieve business goalsConceptualize and storyboard video ideas aligned with business goalsManage and maintain content calendars to ensure timely delivery of content across all channelsCreate engaging and creative content ideas for various digital platforms such as social media, email, blogs, forums, websites, and other channelsProduce high-quality multimedia content including images, videos, infographics, and animationDevelop, launch, and optimize multi-channel, digital marketing campaignsIdentify new opportunities through strategic research on products? services? and current strategies.Ensure all content is optimized for search engines and meets accessibility standardsMonitor, measure and report performance of campaigns? Perform other duties as assigned by management