Executive Optical is looking for a Data Analyst specializing in Digital Marketing. As a member of their team, you will play a crucial role in analyzing large data sets and providing insights into customer behavior and online traffic patterns. You will collaborate closely with the marketing team, contribute to campaign optimization, and drive the company's digital marketing efforts. With a Bachelor's Degree in Data Analytics, Statistics, Marketing, or a related field, and at least 3 to 5 years of experience in data analysis, you will have the opportunity to work independently and contribute to team management. Join Executive Optical and take your career to the next level.
In this role you can expect to have the responsibilities: Analyze large data sets and provide insights into customer behavior and online traffic patterns Develop and maintain dashboards and reports to track campaign performance Monitor key performance indicators (KPIs) and provide optimization recommendations Work closely with the marketing team to optimize campaigns and the website Provide insights into customer segmentation, targeting, and messaging strategies Identify growth and optimization opportunities within Digital Marketing channels Collaborate with cross-functional teams to drive digital marketing efforts Stay up-to-date with digital marketing trends and technologies Present findings and recommendations to management and stakeholders This role comes with the following benefits: Competitive salary package Annual merit increase (depending on performance) Opportunity for career promotion Covid-19 paid leave HMO Vacation Leave credits (convertible to cash for unused credits) Sick leave credits (convertible to cash for unused credits) Employee Product Discount (extended up to immediate family members) Emergency Loan Employee cash death benefit Free eye-check All other government-mandated benefits This role requires you to have: Data Analysis Digital Marketing Statistics Microsoft Office Suite Data Analytics Tools Visualization Tools Statistical Analysis A/B Testing Analytical Skills Problem Solving Skills Communication Skills Presentation Skills Team Management #J-18808-Ljbffr
