Job Summary: Project Development Head is directly involved in the development of the project from its inception to completion and turnover of the property. Responsible for the analytical aspects of the projects which include but are not limited to market and target analysis, site analysis, financial feasibility, etc. Conceptualizes and implements effective marketing campaigns and is responsible for sales forecasting to ensure financial stability of the project.
KEY FUNCTIONS/DUTIES AND RESPONSIBILITIES: Project InceptionRecommends the highest and best use of the property based on the market and competitor scan.Maximizes the site's physical attributes to produce the best value of inventory considering the development cost.Prepares financial feasibility of the assigned project.Project PlanningPrepares conceptual brief of the project which includes but is not limited to theme or concept of the architecture, product type, competitive benchmark, schedule or timelines, zoning requirements, open spaces and amenities.Coordinates directly with Permits and Licenses for all necessary permits prior to the commencement/construction of the project.Project ImplementationPrepares financial analytical review between project's budgeted costs and expenses versus the actual costs and expenses.Prepares budget for Sales and Marketing new and existing projects.Adjusts sales activities based on the allotted budget and reallocates budget as needed.Formulates sales and marketing programs and prepares sales forecast for various projects.Sets pricelist and recommends new pricing level as needed.Uploads inventory of the project to the FREBAS system.Supervises and regularly updates the inventory in the system.Directs the implementation of promos and incentives for sellers and buyers and analyzes its effectiveness.Supervises effective sales activities to achieve productivity targets.Conducts meetings, interviews, and training with brokers as needed.Coordinates travel/trip arrangements, training, and meeting schedules with sales team, brokers, clients, and other departments.Supervises all administrative requirements, policies, procedures, and other HR and Admin-related activities.Ensures productivity of open houses and other sales and marketing activities.Checks, prepares, and recommends acceptable EAMs for approval.Conceptualizes marketing ideas based on the target and market analysis.Directs the fast and efficient preparation of communication and/or marketing plans and ensures proper execution of all marketing campaigns in all channels.Monitors the quality and quantity of all marketing collaterals from creation to production.Programs the Order to Construct (OTC) that can ensure the fast and efficient completion/delivery of the project.Project TurnoverOversees the entire turnover process and monitors the turnover and acceptance rate of customers.Sets quality standards and timetable to ensure smooth turnover of units to customers.Property ManagementManages maintenance fund (i.e., collection and disbursement).Coordinates and manages the work of other units involved in the project.Facilitates the formation of Home Owners Association or Condo Corp.EDUCATION, TRAININGS, LICENSES REQUIRED: College graduate with degree in Business, Marketing, Economics, and other related courses.With at least 10 years or more experience in a related track.Has experience in Business Operations and Real Estate Development.
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