Performance Marketing Lead At Globe, our goal is to create a wonderful world for our people, business, and nation. By uniting people of passion who believe they can make a difference, we are confident that we can achieve this goal.
Job Description Manage and supervise a team in day to day media management while also leading the process of strategic media planning & execution and performance tracking & optimization. As the Performance Marketing Lead, he/she must stay up-to-date on industry trends and best practices to maintain a competitive edge.
Develop and implement media plans that align with the company's marketing objectives and target audience.
Allocate media budgets across various channels based on the effectiveness and ROI of each channel.
Work with agency partners and publishers to negotiate media buys with vendors and media partners to secure favorable rates and placements.
Regularly monitor and analyze media campaign performance, and adjust media plans as needed to maximize effectiveness and ROI.
Closely work with Marketing Analytics and Digital Channel owners (i.e. Website, App) to improve funnel performance.
Provide leadership and mentorship to junior media staff, overseeing their work and providing guidance and support as needed.
Make Your Passion Part of Your Profession. Attracting the best and brightest talents is pivotal to our success. If you are ready to share our purpose of Creating a Globe of Good, explore opportunities with us.
About Us Globe Telecom, Inc. (Globe) is the leading Telecommunications company in the Philippines and the purveyor of the Filipino digital lifestyle. We provide cellular, broadband and mobile data services by focusing on enriching our content offerings amid customers' growing preference for multimedia platforms across multiple screens and devices. We want to enrich lives through communications by simplifying technology, so that we bring customers closer to what matters most.
Globe was also recognized as one of the Top companies to work for in Asia by Asia Corporate Excellence & Sustainability (ACES) Awards and Best Employer in the Telco category by Stevie's New York.
Our principal shareholders are Ayala Corp. and Singtel, both industry leaders in their respective countries and in the region. We are also a member of Bridge Alliance, Asia Pacific's leading mobile alliance of 36 mobile carriers.
Purpose: In everything we do, we treat people right to create a Globe of Good.
Vision: We see a Philippines where families' dreams come true, businesses flourish, and the nation is admired.
Mission: We create wonderful experiences for people to have choices, overcome challenges, and discover new ways to enjoy life.
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